the kia rio was ok, but it still showed the cheap and cheerful side of the far east and underneath it didnt really have the spec to beat its european counterparts.
but thats all in the past now the new cee'd is here, kia's first "all european" car (its almost a vw, just ask Peter Schreyer, oh no wait he works at kia now
), and their first real attempt to show what they can do. its not officially on sale for another week yet, but some dealers have them on show already.
i'm actually more excited about this car than any other for a good while. why? well it marks the first time that a budget make from the far east has released a car that beats the budget makes from europe in this sector. trust me that is a big deal. it shows that they've done more than catch up, they've over taken, or shall i say taken over the complacent euro brands. this is the most competitive market segment in the european car industry and cars like the cee'd are the early signs of how the market players are going to change.
this review sums up it up rather well
http://www.nmg-uk.com/blog/2007/01/all-new-kia-ceed-review.html
i suggest anyone who's thinking about buying a new car goes a kia dealership. only a fool would overlook a deal like this. if i could choose between this and a new bravo, the fiat wouldn't stand a chance.
but thats all in the past now the new cee'd is here, kia's first "all european" car (its almost a vw, just ask Peter Schreyer, oh no wait he works at kia now

i'm actually more excited about this car than any other for a good while. why? well it marks the first time that a budget make from the far east has released a car that beats the budget makes from europe in this sector. trust me that is a big deal. it shows that they've done more than catch up, they've over taken, or shall i say taken over the complacent euro brands. this is the most competitive market segment in the european car industry and cars like the cee'd are the early signs of how the market players are going to change.
this review sums up it up rather well
http://www.nmg-uk.com/blog/2007/01/all-new-kia-ceed-review.html
i suggest anyone who's thinking about buying a new car goes a kia dealership. only a fool would overlook a deal like this. if i could choose between this and a new bravo, the fiat wouldn't stand a chance.