Dont have to be a boy racer hammering the brakes (obviously that will kill them off nice and quick)
just sit in a line of traffic and watch some of the numpties in front driving along pressing the brake pedal for no other reason that they have failed to read the road ahead, or are driving up the chuff of the car in front that they have to brake constantly.
You leave a nice big gap car in front brakes you lift off without needing to brake the bit of engine braking begins to slow you as soon as you lift off. You get to the "hazard" and your already doing an appropriate speed without needing to press the middle peddle and as a result the brakes live longer