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Old 10-12-2011   #1
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fiatforum expansion plan

now, in some ways fiatforum is a business, it wouldn't survive without its members using it, and without members donating here and there. Like every business, the more customers it has, the better it does.
Im not suggesting this to turn ff into a profit business or anything, just to get even more members.
what FF could do is send 'reps/volunteers' to their local fiat dealers around the country and see if they would accept putting fiatforum flyers in every car so its new owner knows about this forum, and maybe tempted to come and browse.
what do people reckon?
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Old 10-12-2011   #2
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Re: fiatforum expansion plan

Sounds like a good idea . Although the dealers may get alienated when people start slagging them off for bad service etc.
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Old 10-12-2011   #3
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Re: fiatforum expansion plan

yeah that's true, may be worth a try though, We could even have the fiatforum flyers, and they all have the dealers names on them wherever the flyers are. we advertise them, and you never know in the future, they could advertise us a little bit.
I dont know why, I woke up this morning thinking of it, I must even dream about fiats!, God i must have a problem haha.
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Old 10-12-2011   #4
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Re: fiatforum expansion plan

I like the idea. I might see our local dealer.

Only issue is that in the Garage section of the forum we have a list of bad dealers. and i think the one in Wakefield is quite well mentioned

But it could work both ways, they see whats going wrong through our forum, notice there getting a bad rep and work harder. If they get advertisment from it too..
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Old 10-12-2011   #5
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Re: fiatforum expansion plan

I dont think alot of dealers would like it as it would be steering customers away from using the Official Fiat forum (which is crap and hard to use)(http://www.fiat.co.uk/community/?id=3188). However, guerilla advertising could be used in this case and placing flyers in the glove box or under the wipers of all the cars on the forecourt and running away would get FF some decent new user flow?

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Old 10-12-2011   #6
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Re: fiatforum expansion plan

Quote Originally Posted by Russ126 View Post
I like the idea. I might see our local dealer.

Only issue is that in the Garage section of the forum we have a list of bad dealers. and i think the one in Wakefield is quite well mentioned

But it could work both ways, they see whats going wrong through our forum, notice there getting a bad rep and work harder. If they get advertisment from it too..
if your going to go to your local dealer, then I might approach mine, if the forum leaders agree. before approaching, we should perhaps make some prototype flyers?
I think your right about the dealers, its their way of getting good honest feed back, and customers view of their garage/service. it could even work for the better, as if they are viewing the forum for feedback on them, if they get negative press, they might even 'compensate' the concerened person leaving the feedback.

Quote Originally Posted by ysidfa View Post
I dont think alot of dealers would like it as it would be steering customers away from using the Official Fiat forum (which is crap and hard to use)(http://www.fiat.co.uk/community/?id=3188). However, guerilla advertising could be used in this case and placing flyers in the glove box or under the wipers of all the cars on the forecourt and running away would get FF some decent new user flow?

Cheers
Tom
haha, I can imagine the local news 'local fiat dealers are keeping an eye out for a group of people who are leaving flyers in their cars'
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Old 12-12-2011   #7
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Re: fiatforum expansion plan

maybe a better way forward. would be for a good few boys on the forums to have flyers in their gloveboxes ready for when they see some fiat cars, when your cruising along then, BAaaaaaam wiper a flyer, job done
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Old 13-12-2011   #8
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Re: fiatforum expansion plan

Sounds like a good plan, but whats wrong with our current flyers?
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Old 14-12-2011   #9
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Re: fiatforum expansion plan

Call me silly, but most people who own whatever type of car aren't really all that interested in posting on a forum. Even the average person who buys a 500 and comes to the forum only hangs around to get the information they want and then generally sods off.

I think a better idea would be to target people who obviously like the Fiat's and have something a bit out of the ordinary or who have modified their car.
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Old 14-12-2011   #10
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Re: fiatforum expansion plan

Quote Originally Posted by 306maxi View Post
Call me silly, but most people who own whatever type of car aren't really all that interested in posting on a forum. Even the average person who buys a 500 and comes to the forum only hangs around to get the information they want and then generally sods off.

I think a better idea would be to target people who obviously like the Fiat's and have something a bit out of the ordinary or who have modified their car.
Agreed, hence why the official FF stand at the big events will always be the best method to source new members, people who will stick around and contribute because they are enthusiasts.

As I have mentioned previously, despite a summer of leaving flyers under car wipers I have never seen anyone come on here and say it was because of that they became aware of the forum and conseqently joined.
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Old 14-12-2011   #11
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Re: fiatforum expansion plan

It would be great if flyers were given out at dealerships - in theory this would help them (the dealers) out - as if their customer had a problem, they might be able to find the solution online rather than need to take the car back....

As said though, whether they would want to do this is another matter entirely.
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Old 14-12-2011   #12
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Re: fiatforum expansion plan

Quote Originally Posted by Freebo View Post
Sounds like a good plan, but whats wrong with our current flyers?
I wasn't aware we had FF flyers .
I agree 306maxi that most people aren't interested in cars, forums etc, (that's probably why they bought a fiat haha). however, there may be some, when I bought my grande early 2009, I didn't really know about this forum, I only found it one day by mistake, and that lead to me being a (usually) frequent poster.
I do see your point though, and alot more will ignore it, than come check out this site.
If fiat were to back it, so this became an official fiat recognised forum, and the flyers advertised this forum for a social, and solving fiat problems on behalf of fiat, i think it could work well.
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Old 14-12-2011   #13
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Re: fiatforum expansion plan

They already have an official forum, despite it being a bit rubbish - to this end I doubt we'd ever get Fiat UK onboard entirely.
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Old 14-12-2011   #14
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Re: fiatforum expansion plan

Quote Originally Posted by Freebo View Post
Sounds like a good plan, but whats wrong with our current flyers?
i think we nearly run out of the small size?

Ive seen a few member join here saying some one at a dealers recommended us,
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Old 14-12-2011   #15
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Re: fiatforum expansion plan

Would you even want it to be an official forum?
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