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Old 06-02-2008   #1
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Fiat claims ordes 6000 for 500 within a few hours of launch

Fiat claim they took orders for 6000 Fiat 500s within a few hours of the 21 January launch.

This from Comite des constructeurs Francais d'Automobiles

Quote Quote:
FIAT A LAUNCHES The 500 ON The BRITISH MARKET
Quote Quote:

FIAT launched the 500 on January 21 to the United Kingdom and receipt more than 6 000 orders in a few hours for the model.
" After the success of Punto, we intend to sell 18 000 to 20 000 specimens of the 500 per annum in the United Kingdom ", declared M. Lorenzo Sistino,
</H1>There's under 180 UK Fiat dealers in the country, so that means dealers took an average of about 33 orders per dealership.

Dream on -

sounds to me like someone been dreaming
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Last edited by Ms_Cinq; 06-02-2008 at 16:37.
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Old 06-02-2008   #2
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Re: Fiat claims ordes 6000 for 500 within a few hours of launch

Why would they lie my dealer says he took 20 in the first week.
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Old 06-02-2008   #3
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Re: Fiat claims ordes 6000 for 500 within a few hours of launch

I'm sure the quoted figure includes all the 500s ordered before the launch as well.

Manufacturers often "ignore" pre-orders until the official launch date of a new car to make it look like the launch was more successful than it actually was. Not really lying, just manipulating the figures a bit.
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Last edited by Scrogg; 06-02-2008 at 17:07.
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Old 06-02-2008   #4
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Re: Fiat claims ordes 6000 for 500 within a few hours of launch

I think that was my one order changed 5999 times
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Old 06-02-2008   #5
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Re: Fiat claims ordes 6000 for 500 within a few hours of launch

My local Alfa dealer had 12 orders before the launch including mine and the FIAT that they were through another 20 odd, so that's 32 pre Launch. They then took "another 18" in the week before the Launch.

Don't know if these were included in that 20 though but 32 pre launch is pretty good going and based upon this it looks like the figures stack up, especially as they were taking orders on the Launch night and were bound to be taking more after the Launch.

Obviously, any company/organisation will include "pre Launch" orders in the Launch figures, as these are a bonus. How else would you count them?

I can't see anything underhand or manipulative in that, especially as they want to sell cars and promote the product. Standard business peactice I would say? Look what happened when the I-phone came out? I bet a few of those were pre-orders
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Old 06-02-2008   #6
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Re: Fiat claims ordes 6000 for 500 within a few hours of launch

Quote Originally Posted by Ms_Cinq View Post
Fiat claim they took orders for 6000 Fiat 500s within a few hours of the 21 January launch.

Dream on -

sounds to me like someone been dreaming
I don't really get why you're suprised? The press interest has been huge, toting it as THE car of 2008. Of course Fiat are going to sell thousands before and on the day of launch.
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Last edited by Suasexed; 06-02-2008 at 18:11.
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Old 06-02-2008   #7
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Re: Fiat claims ordes 6000 for 500 within a few hours of launch

I think Ms Cinq is jealous, as shes the only one NOT getting a 500
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Old 06-02-2008   #8
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Re: Fiat claims ordes 6000 for 500 within a few hours of launch

Quote Originally Posted by Ms_Cinq View Post
Fiat claim they took orders for 6000 Fiat 500s within a few hours of the 21 January launch.

This from Comite des constructeurs Francais d'Automobiles

</H1>There's under 180 UK Fiat dealers in the country, so that means dealers took an average of about 33 orders per dealership.

Dream on -

sounds to me like someone been dreaming

yes...as the saying goes, "well they would say that, wouldn't they?" (!)
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Old 06-02-2008   #9
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Re: Fiat claims ordes 6000 for 500 within a few hours of launch

I spoke to a dealer on sat, he told me that had sold at least 40 since launch. That figure does seem a little optimistic.
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Old 06-02-2008   #10
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Re: Fiat claims ordes 6000 for 500 within a few hours of launch

I was going to start a thread asking the question "how are new 500 sales going?" as I was talking to one dealer who has only so far sold (inc mine) 5 . And one of the other depot's has only sold 1. This then begs the question: have we been all swept away with the Hype? Or is my dealer performing poorly?
I was expecting them to of retailed 20 plus after a cracking launch night. Not that I'm too fussed as It guarantees that there won't be too many 500's about in Cornwall for a while, But then I'll have no one to flash my lights too

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Old 06-02-2008   #11
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Re: Fiat claims ordes 6000 for 500 within a few hours of launch

When we went to order ours on the Saturday after the launch. we were the fourth lot of people who ordered the 500 just that morning.
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Old 06-02-2008   #12
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Re: Fiat claims ordes 6000 for 500 within a few hours of launch

well, I hope to be one more tommorow
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Old 06-02-2008   #13
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Re: Fiat claims ordes 6000 for 500 within a few hours of launch

Wonder how many have had to go back already?
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Old 06-02-2008   #14
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Re: Fiat claims ordes 6000 for 500 within a few hours of launch

I bet not many, its a Fiat dont forget
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Old 07-02-2008   #15
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Re: Fiat claims ordes 6000 for 500 within a few hours of launch

Quote Originally Posted by bozzy View Post
Wonder how many have had to go back already?
With only a handful delivered to customers, I doubt very few. Or am I missing the question?
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