Even Skodas are starting to lose their competitiveness: they used to be a decent car at a good price, but the latest Fabia and Octavia have generic, bland styling, and from what I understand, they aren't even that cheap to buy anymore.
Skodas are not cheap anymore - that was the whole benefit a few years back, when VW engineered it's cars properly you could get the same engineering but at a far lower price. Now, they compete above the price range of Fords, Vauxhall etc - mind you Kia/Hyundai are doing this to.